This brand of Rose Wine was created as part of my work for HP Indigo, showcasing various printing and personalization abilities, demonstrating the unique use of digital printing as a marketing tool.
This packaging uses a sandwich print, allowing the image to appear on the back of the label sticker. Digital printing allows for millions of image and pattern variations.
Back side of the bottles
Shrink Printing
Each package contains a randomized tear-out wristband in fluorescent pink, granting possible entry to an event
Users may register for these events
